COLGATEMax White Ultra Active Foam Toothpaste, At Home Whitening Toothpaste Clinically Proven Whiter Teeth in 3 Days*, Toothpaste Multipack, 2 Pack, 75ml Tubes

Tastes funny, but it does the job. My usual routine as a smoker is: Fri-Sat-Sun and then regual Colgate. I do smoke a lot.

ok product

Good price compared with other sellers and obviously decent toothpaste (which it should be, it’s Colgate !!) … arrived in time.

Best whitening toothpaste there is. It generates a rich foam on contact and does promote brighter, whiter teeth. I’ll admit, the taste is a little strange and in the colder months it can be difficult to squeeze out of the tube, but this is a formula that actually works!

Seems okay on stained teeth but tastes absolutely vile so won't buy it again.

This is a great toothpaste at a fraction of the price -the only toothpaste so far that keeps my teeth whiter throughout the week

I've used Colgate toothpaste for years, as I always believed it to be the best on the market. But I'm afraid I've changed my opinion having bought this Max White Ultra Active variety. To start with, it's described as "foam", but I found it to be a thick paste which was quite difficult to squeeze out of the tube. It certainly didn't show me any whitening of my teeth in three days, but this didn't bother me as I felt this was a very unrealistic advertising statement anyway. But my chief criticism was the taste - most toothpastes, including Colgate, are usually fresh and minty, leaving a pleasant taste in the mouth. But this variety frankly tasted horrible - no suggestion of mint, but almost a chemical flavour. In fact after a few uses I threw the rest of the tube in the bin. Sorry Colgate - I don't know what you've added to this new variety, but I certainly won't be buying it again.

Been using this twice a day for a week now.It is supposed to be mint flavour but it is a strange flavour. Doesn't taste very minty to me.I can't see much of a difference in the whitening effect yet.You can see the foaming effect.I personally can't feel any sensitivity effect but it may be because I don't have a problem with sensitive teeth!Seems to freshen the breath.I purchased the value pack of two tubes but at nearly 10 pounds it's not that good value.I'll see how it works over the next couple of weeks.